What's this magic?!

Updated: Oct 13, 2019

Pag is an island on the Adriatic coast of Croatia. It's most famous for its stony landscape and salt fields. Weird and beautiful with hot sun and strong wind called "Bura" - this is where my family's from. Traditionally women sew with needle and thin thread a special kind of lace. My grandma taught me how to do it while she was still alive. The lace has a special kind of pattern and exotic look that has always inspired me in design.

I use a power of salty seawater and electric current to cut into the metal...erode it...destroy it...all the while keeping the lace pattern shiny and bright. The beauty in this jewelry is best seen live as it's a play of shadow and light embraced by the texture or the surface. It shines like summer sun and the lace lines remind me of the sun pattern that shines through the water to the sandy seafloor.

This organic process and a ton of handcrafting ensure all the pieces to be truly unique...even is the designs are repeated!

Materials I use are high grade and ethically sourced.

The whole process is eco-friendly and sustainable as it uses the same liquid over and over again with very little waste.

Inspired by the need to express the love for this special island I call my "happy place" and a vision of universally beautiful jewelry in which urban life and nature come together with streamlined simplicity - I created this collection.


Model: Josipa Begic

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